Tag Archives: CLV

CLV – Customer lifetime value is a prediction of the net profit attributed to the entire future relationship with a customer. (Wikipedia)

CLV – Customer Lifetime Value

The definition clearly states that Customer Lifetime Value modelling is, calculating how much a customer can bring to the revenue of a company during his/her lifetime. Moreover, it is a calculated figure which is predicted by the customer’s purchase and interaction history with the eCommerce website(or any other businesses)

You will find here below all our work on CLV – Customer Lifetime Value:

Predicting Customer Lifetime Value with LR Data Science

Data Analytics

Many of you might have heard of the term “Customer Lifetime Value” or “Valuable Customer”. What does it mean? What is it that make a customer valuable? How could we be predicting Customer Lifetime Value? OK Google, what is CLV? Customer lifetime value is a prediction of the net profit attributed to the entire future […]